Dedicated to delivering experiences that inspire and endure, SLDesign creates spaces that transcend trends and are uncompromisingly stylish and sophisticated. Renowned for an ability to blend innovative design with functionality, SLDesign develops an intimate understanding of each Client’s needs and consistently exceeds their expectations. With a design philosophy distinguished by a well-honed instinct for the tone and pulse of popular culture, each project is a unique experience, stimulating the senses while it provokes and entertains. Often challenging convention by blending a variety of styles and ideas to generate energy and provoke emotion, spaces are defined more by this unique approach and point of view than by a consistent look or style. Design concepts are not driven by a strict linear theme that binds the project to a specific place and time, but by a broader narrative that embraces an array of interests and passions that evolve over time, allowing guests to fill in the blanks with their own histories and experience, and enhancing their emotional attachment to the concept.
Since its inception in Philadelphia in 2005, SLDesign is behind a diverse portfolio of successful, award-winning environments including Atlantic Grill, 675 Bar, Amalia, Aspen, Marquee, Whiskey Blue and the North American flagship store for WESC, all in New York; Whiskey Blue at the W Hotel Buckhead in Atlanta; the Opium Room at Tao in Las Vegas; Arrow Swim Club in Philadelphia; Stone Lotus in Chicago; American Fish, a fine-dining restaurant for James Beard award-winning chef Michael Mina at MGM/Mirage CityCenter in Las Vegas; the concept and design of the Postcard Inn on the Beach, a 196-room budget resort hotel on Florida's Gulf Coast developed for Barry Sternlicht and Starwood Capital; Bill's Bar & Burger, a 300-seat burger joint for Steve Hanson and B.R. Guest Restaurants at New York's iconic Rockefeller Center; One Shot Coffee, the firm's debut hometown project; and the redesign of Stone Rose, a high-end bar and lounge at the Time-Warner Center in New York.
Recently completed projects include Caffe Storico at the New-York Historical Society for renowned restaurateur Stephen Starr; Azure, a Riviera inspired fine-dining restaurant at the Revel Casino Hotel in Atlantic City, NJ for chef Alain Allegretti and LDV Hospitality; No. 8, the exclusive bi-levellounge setting for Amy Sacco’s return to New York nightlife; Pub 1842, a new dining concept for Michael Mina at MGM Grand Las Vegas; Buffet Americana, a 400-seat Buffet Restaurant at MGM’s Gold Strike Casino Resort; American Cut, a modern steakhouse for Iron Chef Marc Forgione in New York’s Tribeca neighborhood; Barchetta, an Italian seafood trattoria for James Beard award-winning chef Dave Pasternack in New York; Corso Coffee at Buckhead in Atlanta, GA; and stylish new outposts of Bravo’s “Best New Restaurant”-winning Dolce Italian for LDV Hospitality in Chicago and Atlanta, GA.
Upcoming projects include the signature restaurant for Commune Hotel + Resort’s debut Tommie Hotel in New York; a new, 104-room boutique hotel in Baltimore, MD; and a new restaurant at Philadelphia’s 4-star Rittenhouse Hotel, all expected to open in 2016.
Honored as one of Hospitality Design magazine’s Wave of the Future award winners in 2007, Sheffield is well-known for his passion for concept-driven spaces and inspired content. With over 20 years of design experience from large-scale hospitality properties to unique restaurant experiences, Sheffield’s portfolio includes dozens of award-winning hotel, restaurant and nightlife venues nationwide.
Prior to founding SLDesign in 2005, Sheffield served as Principal in Charge of Hospitality, Restaurant and Retail design at Daroff Design Inc., where he focused his attention on creating world-class destinations for many of the best known national entertainment, restaurant and retail companies. His clients included Walt Disney World Co., SeaWorld and Busch Entertainment, Caesars Palace, Tropicana Casino and Resort, and Rainforest Café.
In addition to national speaking engagements and diverse interests in the design community, Sheffield has also served as an adjunct professor at Drexel University, teaching graduate level classes in hospitality design, and introducing undergraduates to restaurant design.
Sheffield is married with a young son and lives in Philadelphia's East Kensington neighborhood.